Our Promise

Every Loon & Stone diffuser begins its life from a single maple tree — a material we respect, honor, and use with intention.

And because we believe deeply in reciprocity, we created a simple but powerful commitment:

For every diffuser you buy, we plant one tree

One tree roughly supplies enough wood to make 1000 single diffusers.

This means:

  • We reforest faster than we create products
  • We actively replenish forests in North America and around the world
  • Your purchase improves ecosystems, air quality, and wildlife habitat
  • Our footprint becomes environmentally net positive. For every 1000 single diffusers our customers buy, we would have utilized 1 tree - but planted 1000 trees, net of 999 - we like that! 

 

WHY IT MATTERS

Most wood-based products take from nature.

We’re committed to giving more than we take. Reforestation partners ensure your diffuser helps restore biodiversity, watersheds, forest resilience, local ecosystems, and communities impacted by deforestation.

 

OUR REFORESTATION PARTNER

ONE TREE PLANTED Is a 501C3 non-profit with a focus on global reforestation.

As an environmental charity based in Vermont, they are dedicated to making it easier for individuals and businesses to give back to the environment, create a healthier climate, protect biodiversity and help reforestation efforts around the world. All by planting trees!

Why One Tree Planted?

Our brand philosophy is built on sustainability, authenticity, and respect for nature.
One Tree Planted perfectly reflects these values with its:

  • Verified global and U.S. reforestation projects,
  • Transparent reporting system,
  • Recognized by thousands of sustainable brands,
  • Commitment to rebuilding ecosystems in affected regions.

Their mission resonates deeply with our vision:
To take inspiration from nature — and give back to it meaningfully.

 

Together Toward a Greener Future

A single tree may be small, but together, thousands can shape the future.
Loon & Stone is committed to nurturing this future, one sapling at a time.

Loon & Stone was built on a simple belief: nature gives generously, so we should too. Using wood to create something beautiful comes with responsibility. Planting a tree for every product is our way of keeping the cycle alive — growing forests even faster than we harvest them. 

Thank you for choosing to support a brand that values nature as much as craftsmanship.
With every diffuser, a new tree takes root — and our world becomes a little greener, a little stronger, and a little more alive.

Loon & Stone